
Verona, 11th April 2026
A New York importer dominates the Wine Power List, the online magazine’s ranking of the 100 most influential people in the Italian wine scene. To understand why Victor Owen Schwartz is in the top spot, it suffices to read his profile. This is a sign that wine, too, is a key player in today’s increasingly confusing and uncertain geopolitical landscape. This 2026 edition is the eleventh of the Wine Power List, the online magazine Cronache di Gusto’s ranking of the 100 most influential people in the Italian wine scene. Since 2014, in conjunction with Vinitaly, Cronache di Gusto has compiled this top 100, which features all those representing wine: institutional representatives, politicians, senior bureaucrats from the Ministry of Agriculture, presidents of consortia, winemakers, wine-oriented managers, CEOs, journalists, communicators, heads of organizations and associations, and many others. The nearly thirty new entries confirm that the world of wine is also experiencing a certain dynamism in the most representative positions. At the same time, the presence of women is stable, but increasingly significant. On this website, you will also find the rankings from previous years. Each personality is accompanied by a small arrow indicating their position in the previous edition of the ranking. As usual, there is a Top of the Top category for four individuals who fall outside the rankings, and occupy a position of absolute prestige: four profiles, within a single text, for the same number of individuals who have held first place at least once in previous editions of our ranking. This year’s Wine Power List was written by Fabrizio Carrera and Andrea Gori.


Piero Antinori

Riccardo Cotarella

Angelo Gaja

Attilio Scienza

Here we are again, discussing the Top of the Top in our ranking. These four characters have shaped the history of Italian wine and continue to be a reference in many respects. Influential and charismatic, yet occasionally under scrutiny and unloved. Yet, we guess that is the price to pay for fame and success. Piero Antinori is the most discreet, since he has not made any public appearances. His company is now a case study, and remains a leader under many aspects: from reputation to revenue, from its ability to demonstrate reliability to the effectiveness of its investments. This is the result of a high-skilled and close-knit management team. Riccardo Cotarella has published a remarkable biography. It is a must-read for anyone who approaches wine (as producers, oenologists, and wine lovers) because those pages summarize a human story that has created an unbreakable bond with wine. It is moving. Cotarella is dedicated to defending wine from health-related criticism. Perhaps, he is the only one who consistently and determinedly defends it, and he deserves credit for that. He is a well-rounded wine expert with high-value connections. He has been leading the winemakers’ association since 2013, and his term expires next year. What will happen then? Angelo Gaja rations his publications, too, like he always has. In fact, it was perhaps a very successful marketing strategy. We would expect a manuscript from him as well, perhaps written by a leading Italian journalist. Who knows? Maybe it is already in the making. What is certain is that his interview with Aldo Cazzullo in Corriere della Sera from six years ago was of remarkable interest, since Gaja, for example, stated that “digging well is extremely difficult.” How many winemakers would be willing to mention something like that in an interview? Attilio Scienza is always a pleasure to listen to. It may be hard to agree with what he says, but there is always something to learn from him. He is not just a great viticulture expert, but a man who deals with history, philosophy, mythology, and geography with a remarkable and flawless confidence. His standpoints are always relevant in such confusing and uncertain times. He is the wine world’s encyclopedia. Let us hold on to him.
① Victor Owen Schwartz

② Christophe Hansen

③ Donald J. Trump

④ Lamberto Frescobaldi


5. Francesco Lollobrigida

6. Herbert Dorfmann

7. Luca Rigotti

8. Francesco Liantonio

9. Giuseppe Blasi

10. Federico Bricolo

11. Dario Nardella

12. Marco Lupo

13. Fabio Vitale

14. Riccardo Ricci Curbastro

15. Marzia Varvaglione

16. Eleonora Iacovoni

17. Alberto Mazzoni

18. Vincenzo Gesmundo

19. Gianni Bruno

20. Leonardo Marras

21. Luca Sammartino

22. Giovanni Manetti

23. Felice Assenza

24. Stevie Kim

25. Silvana Ballotta

26. Corrado Casoli

27. Francesco Giovannini

28. Oscar Farinetti

29. Federico Veronesi

30. Luigi Moio

31. Renzo Cotarella

32. Giuseppe Liberatore

33. Livio Proietti

34. Daniele Cernilli

35. Massimo Romani

36. Giampaolo Bassetti

37. Matteo Lunelli

38. Carlin Petrini

39. Andrea Rocchi

40. Dario Bond

41. Alessandro Mutinelli

42. Emanuele Sansone

43. Pierangelo Tommasi

44. Luca Pizzighella

45. Roberta Corrà

46. Matteo Zoppas

47. Antonio Rallo

48. Alessio Planeta

49. Sandro Boscaini

50. Massimo Tuzzi

51. Maurizio Zanella

52. Stefano Fambri

53. Priscilla Incisa della Rocchetta

54. Emanuele Rabotti

55. Cinzia Merli

56. Giacomo Bartolommei

57. Violante Gardini

58. Gabriele Corelli

59. Michele Bernetti

60. Gianluca Gallo

61. Franco Adami

62. Albiera Antinori

63. Paolo De Castro

64. Gian Giacomo Bonaldi

65. Alison Napjus

66. Jancis Robinson

67. Cristina Mercuri

68. Sandro Camilli

69. Graziana Grassini

70. Luciano Ferraro

71. Enrico Zanoni

72. Marcello Meregalli

73. Walter Massa

74. Giancarlo Guidolin

75. Sergio Germano

76. Luca Cuzziol

77. Rita Babini

78. Leonardo Taschetta

79. Daniela Mastroberardino

80. Andrea Lonardi

81. Carlo Ferrini

82. Michele Zanardo

83. Giancarlo Gariglio

84. Andrea Farinetti

85. Giuseppe Carrus

86. Pietro Russo

87. Monica Larner

88. Antonio Capaldo

89. Sandro Spella

90. Alessandra Piubello

91. Alessandro Torcoli

92. Giovanni Gaja

93. Maddalena Fossati

94. Alessandro Rossi

95. Cesare Cecchi

96. Valentino Sciotti

97. Achille Di Carlo

98. Bernardino Sani

99. Giampiero Bertolini

